Are you targeting the nine buyer types in your marketing

Retailers do it - but I'm looking at you Service Based Businesses!

(Before we start - Kiwis - I hope you’re spending Matariki just as you wanted to. I’m still getting used to having a new public holiday! )

What kind of buyer are you?

When it comes to retail I’m a BARGAIN HUNTER. I love the thrill of the chase. I’ve worked out I’m also a BROWSER. It’s the combo of these two that makes internet shopping so dangerous for me…